Facebook ads optimization is an ongoing process that pays off with more high-quality results! With an audience that numbers more than 1 billion active users, Facebook is one of the world’s most popular social media platforms. Its ad platform has massive potential for generating leads and sales for any business. Read more…
The future of Google depends heavily on whether or not the government steps in and breaks them up. Let’s take a look at our crystal ball and make some predictions. That way, we’ll have something to look back on in a few years and say, “Told ya so!” or, “Wow, Read more…
Restoration contractors need to make sure they are allocating their digital marketing budget in channels that convert. We often get asked by restoration company owners how much money to allocate for digital marketing. Before diving into the answer to this question, we must first mention that the digital marketing industry Read more…
Understanding your Google ads search impression share metrics will help you get the most from your campaign budgets! Google dominates the search engine market in the U.S., and that’s why there are so many people who conduct searches on it every day. It can get challenging to stand out among Read more…
Mastering your ad copy is a powerful tool for getting clicks on your ads. There are books, speeches, articles, and entire classes about grabbing attention and persuading your audience using the power of words. For a good reason—ad copy can differentiate a lackluster campaign from a great one. It all Read more…
WordPress plugins work by adding more code to your website’s infrastructure, which could slow down performance. Load times are an essential aspect of search engine optimization (SEO) because search engines rank a slower website lower on the search engine results page (SERP) than a faster site. A significant part of Read more…
Learn how to remove Google reviews and save your business’s reputation. Digital marketing professionals know how critical Google reviews are for SEO and how they influence if a customer decides to use a business or service. The professionals at Algorithmic Global believe every SEO strategy should incorporate auditing, embedding Google Read more…
Keyword cannibalization is a mistake bloggers make when they optimize their articles for similar keyword terms. A common mistake amongst new restoration blog writers is keyword cannibalization. This article will show you how to avoid this and get the best rankings possible on Google search engine results pages (SERPs). You Read more…
Learn why you should consider working with a full service marketing agency. There are many terms and phrases in the marketing world specific to the digital marketing industry. A few of the more common digital marketing terms are SEO, PPC, and keyword research. When looking for a company to work Read more…
The Google Ads match change rolls out mid-February, with functionality leaving for good in July 2021. Google dropped a bomb on ad managers everywhere on February 4th, 2021. The new Google ads match change will get rid of broad match modified matching by lumping it together with phrase match. If Read more…