Use the Google ad preview tool whenever you aren’t sure if your keywords will trigger your ads! There’s a reason Google ads are the juggernaut in the search engine marketing industry: over 85% of the world’s searches flow through the site. Using the Google ad preview tool provides insight about Read more…
A Google Ads specialist can help make sure you get the most from your advertising dollars! Google ads are the advertisements on Google’s search results page and the pages of their search partners. A Google ads specialist is someone who knows this system and can structure a campaign, getting you Read more…
Google’s newest notable change comes to the shopping search tab: businesses now receive free product listings! Google made a significant announcement regarding free product listings on Wednesday, September, 30th. In it, Google states that they are expanding the Google Shopping listings for free, globally. The feature was available in the Read more…
The three leading ad platforms–Google, Amazon, and Facebook–all send out ad notifications about optimization. Here’s why you shouldn’t trust them! What are you supposed to do with ad notifications? Do you follow their advice? Ignore them? Short answer: it depends. The long answer makes up the rest of this post. Read more…
In this post, we will dive into Instagram marketing and how to craft your marketing strategy for success. If you missed our last post, click here. The Instagram Marketing Formula It requires more than a few nice-looking images to be successful on Instagram. Businesses also need to have these elements: Read more…
With the vast amount of information that businesses have access to growing by the day, all companies must be aware of the online copyright law and how it affects their current content. Every modern business needs to focus on brand and monitor its representation in the digital world. Companies with Read more…
Photography is powerful because it enables people to perceive the world from different perspectives and appreciate the most diverse scenarios and situations captured in a frozen moment. From a business perspective, photography is essential because it can be a competitive differentiator in the business world. We dived into the five Read more…
Gaining new b2b connections in the digital world can provide a powerful boost to your business–that’s where Alignable and LinkedIn prove their worth. The world of business to business connections is changing. It is not as easy as it once was to meet with new clients. This post will discuss Read more…
Here are 5 popular reasons why your business needs professional photographs. Reason #1 Professional Photography Gives Your Business A Competitive Edge High-quality images will make your business stand out from the crowd. Professional photography can set your entire business’s standards, showing future customers that you are committed to providing professional Read more…
In this post, we will go over the 5 Actions To Optimize Your Google My Business Page. What Is Google My Business? Google My Business provides businesses with the ability to list their business location on Google Maps and local search results. Companies can showcase important information about their business, Read more…