What is a brand style guide? The purpose of a style guide is to produce a connection between strong brand consistency and a brand’s success in a centralized document or set of documents. A full brand style guide will establish and set a brand’s voice, tone, and style while serving Read more…
Posted by Andrew Reidlinger What exactly is web design? What defines a truly captivating website? How do you successfully convey a message and meaning the exact way it makes you feel in your own head to a visitor on the internet? People are affected both consciously and subconsciously by every Read more…
Posted by Lukas Hernandez
Earlier this week we had the privilege to meet with a new construction client that is an industry leader in their niche of remodeling commercial apartment complexes. It was motivating to hear about how their business started and how in under ten years were able to gross over four million in profits. The total staff includes seven individuals and it seems that the owner/leader has done a great job selecting strong personnel who represent him and his brand. They described their leader during the meeting as smart, loyal and family oriented. It was nice to see what it looks like for employees to work with a great leader who spends half the time in the USA and half in Argentina. This goes to show us that anything is possible when you build a company with a strong team.