The Importance of Planning and Setting Goals

Published by Algorithmic Global on

Posted by Lukas Hernandez
Each December I carve out a few days to plan for the upcoming year. I started this practice after watching a webinar hosted by Micheal Hyatt in 2017. Hyatt goes through two different types of goals: Habitual and Achievement and how to structure them throughout the year. My favorite type of goal is habitual because it becomes part of the daily or weekly routine. 
The first time I watched the goal planning webinar in 2017, I was sitting at a local Starbucks, finishing some note-taking before having to jump on a call with two business partners. When I got on the call I showed an arrogant side of myself, causing the partner that was investing the whole operation to be out. To this day I feel like an idiot for displaying such poor character.
Why is this significant? 
I lost a business partner and learned about goal setting in the same day. Can you guess what I did next? 
That’s right, I set a goal to prevent something like this to happen again. 
The first goal that I set for 2018 was to listen more

Two years later, we are now planning for 2020. When planning for Algorithmic Global next year, I consider the following:

  • What industries should we work with next?
  • Projected revenue
  • How the team as a whole can gain more time?
  • Scaling
  • Branding 
  • Relationships
  • Travel

I have no clue what’s in store for my business but I do know that I am looking to change how people view digital marketing. Growth is going to happen but I need to make sure that we as a whole continue to connect individually and significantly to each of our clients and partners. 


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