Google Ads

In this post, we will go over the 3 benefits of negative keyword management. What Are Negative Keywords In Google Ads? Negative keywords let businesses exclude search terms from their campaigns to promote the keywords that are highly relevant to their customers. In short, think of negative keywords as a Read more…

A simple guide to setting up your Google Ads conversion tracking. In our last post, we created a simple free guide to understand Google Ads’ bidding strategies. There is one significant factor that many advertisers need to learn before implementing an automated bidding strategy, and its to set up and enable Read more…